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Foundation launches video for Alpha-1 Awareness Month
The Alpha-1 Foundation has just launched a 30-second video to raise awareness about Alpha-1 Antitrypsin Deficiency in a way we think is bound to get attention.
Alpha-1 Sucks the Life Right Out of You is a key part of our awareness campaign for 2010, which has been designated the Year of the Lung.
The video, as well as a poster and magazine ads with a similar theme, were donated by the major international public relations and advertising company DraftFCB.
You can also see the video here on YouTube
